Where There's Data, There's A Way

How to ignite the growth in new consumer tech for communications.

Growth is stalling. Consumer demand is sluggish across all traditional categories from smartphones and tablets to laptops. Unfortunately, demand for the next generation of devices enabled by the Internet of Things (IoT) isn’t growing fast enough to offset declines in traditional categories.

Price, security and ease-of-use remain barriers to the adoption of new IoT devices and services.

However, it’s not all gloom and doom. Growth in new categories will happen — and when it does it can happen very quickly — but the industry needs to move NOW to drive its next phase of growth. The winners will be those who can work with their ecosystem partners to push disruptive innovation by connecting humans with technology in ways that meet their most fundamental needs